David J Ebner

My team and I turned Unit 42's 60-page 2024 Incident Response Report into six months of blogs, podcasts, webinars and infographics for prospective clients.

I built a year-long content strategy for Keyfactor aimed at executives and boards. My team launched a monthly newsletter that reached over 60,000 email subscribers.

In nine months my team produced 94+ assets for Cyolo, from white papers to infographics. The work also carried its move to new branding.

I wrote a white paper for the Quantum Safe 360 Consortium on a tight deadline. It brought four member companies' views on crypto agility together.

I led an influencer campaign for Symphony 2025, Palo Alto Networks' online streaming conference. It drove 834 registrations and brought in audiences from outside security.

I ran PayHOA's content program for five years. Organic traffic grew more than tenfold, and domain authority climbed from 19 to 33.

I led research-driven reports for Zone & Co, built on expert interviews. The work produced four long-form reports, including industry-wide surveys.

I built Primer's persona and keyword strategy, and we wrote 14 blog posts in three months. Three target keywords climbed from outside the top 100 to as high as 20.

I rebuilt Sera's brand messaging from its founder's story. The work covered mission, vision and values, personas, and four taglines its team adopted right away.

I led SEO, long-form content and messaging for a school and healthcare safety company. My team produced more than 122 content items, and seven keywords reached Google's top 10.

My team and I wrote 85+ blogs and 21 location pages for Curative. We also turned its raw survey data into four reports cited in major online publications.

My team rewrote 120 pages of TGW Logistics' English site, first translated from German, for North American readers. I also set up an SEO framework for future content.

First eBooks that met 2021 end-of-year deadlines, then a podcast built from nothing. I ran the planning and project management for Season One, with guests around the world.

PadSplit was expanding fast and short on time. I built a keyword-based, city-specific content strategy, then my team produced six to eight optimized pieces a month.

Starting in November 2023, I led SEO strategy and monthly content for Moreira Team. Domain authority rose, and the site ranks top 10 for at least 25% of target keywords.

Source2 struggled to stand out among recruiting firms. I led the messaging work, from mission, vision and values to personas and a new tagline, with buy-in across the company.